A guide to online community management

Discover the key to social media marketing success with our downloadable guide.

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If your institution has a social media account, you'll already know the value of active community management. You probably also know that it can be tricky, and not always easy to get right. Our guide takes the guesswork out of online community management, equipping you with the knowledge to run active and engaged online communities.

Why community management matters

When it comes to growing your accounts, community management takes the crown. It's not just about being creative with your posts – it's about sparking interactions, forging connections, and igniting genuine conversations. It’s a simple way to learn about your audience, build brand awareness and show your human side.

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