Checkmate, marketers.

It's Jayde again from Pink Orange, and I am excited to bring you the latest edition of (Ed)vertise! As we kick off this edition, I can't help but feel optimistic about the opportunities that come with it.

First things first, let's talk about getting prepared for the months ahead. As we all know, the education marketing world is constantly evolving, and it's important to stay on top of the latest trends and strategies. This means beefing up your overall marketing plan, fine-tuning your funnel, and making sure your social presence is on fleek. (Yes I know ‘they’ don’t say that anymore) 

But let's be real, it can be overwhelming to think about all the things you need to do to stay ahead of the game.

That's why I want to share a personal story with you. 

The world of marketing changes faster than most can keep up with, and I can't help but feel a little overwhelmed. I mean, it's like every time the calendar flips to another month the pressure to come up with even more creative and impactful campaigns just multiplies. But honestly, who am I kidding? I feel overwhelmed on a daily basis.

But you know what they say, when life gives you lemons, make lemonade. And when you're a marketer, when life gives you overwhelming tasks, make a to-do list and cross off each one like you're the boss of them.

And if all else fails, just remind yourself that even the most brilliant campaigns started with a single idea.

And if you're stuck, just remember, "there's no such thing as a bad idea, just a good idea that went bad.”

So, my advice to you is to not let the overwhelm get the best of you. Pick one area of your marketing strategy to focus on and give it your all. And remember, it's not about being perfect, it's about making progress.

Now, on to the good stuff! This month, we're diving into the world of leveraging the latest marketing trends. 

This is what you can expect from this month’s edition of (Ed)vertise:‍

💅🏼Blog post: Tapping into trends: Reimagining your brand this year. Because well, we don’t have a choice, right?

✅Checklist: The ultimate digital marketing checklist. We think so at least.

📱Infographic: Building a new social media marketing strategy. It’s an infographic because it’s not too much reading.

🏆Bonus worksheet: Social media marketing strategy - simplified. This one is a goodie. You’ll want to save it.

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The sweet smell of opportunity.

Another year, another chance to prove yourself and make your mark. Sure, imposter syndrome may be lurking around every corner, but let's not give it the satisfaction of getting us down. And let's be real, who isn't tired of hearing about the same old trends from last year?

Ladies and gents welcome to the digital revolution! It's time to give your brand a makeover and show the world what you're made of. Don't be left behind, let's tap into the latest trends and give your brand the facelift it deserves. From social media sorcery to tech wizardry, the possibilities are endless. 

Keen to know what’s really trending?

Find out by reading our blog post! 

<a href="https://www.pink-orange.co.uk/blog/tapping-into-trends" class="finsweet-edvertise-cta" target=“_blank”> ThIs way please </a>

Ah, social media. The ultimate game-changer.

Gone are the days of it being just a fun experiment, it's now a crucial player in every brand's marketing game plan. What was once a mere tactic is now a full-fledged platform for building deeper connections with customers globally. 

So, what's next in 2023? 

Buckle up folks, because it's time to dive into the crystal ball and see what the future holds for social media marketing. 

This is it, the expected trend.

<a href="https://www.pink-orange.co.uk/subscriber-resources?submissionGuid=fbc61388-744c-4846-a65f-0b312dad13af" class="finsweet-edvertise-cta" target=“_blank”> Download </a>

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This here is your secret weapon to dominating the digital landscape. 

It's a comprehensive checklist that covers all the essential elements of a successful digital marketing strategy. Think of it as your digital marketing sidekick, ensuring you don't miss a single step on your quest for online domination. 

So, don't let the complexity of digital marketing overwhelm you, just follow this checklist and watch your brand soar to new heights!

<a href="https://www.pink-orange.co.uk/subscriber-resources?submissionGuid=fbc61388-744c-4846-a65f-0b312dad13af" class="finsweet-edvertise-cta" target=“_blank”>Dowload the checklist</a

BONUS FEATURE: Because, why not?

Social media marketing strategy made simple

The worksheet 

Welcome to the world of strategic marketing, where every step you take is one step closer to achieving your goals. Say goodbye to wasted time, money, and energy on misguided efforts.

There’s no need to spend time creating content for an audience that just isn't your cup of tea, or missing out on the low-hanging fruit that would've given you sweet results.

But don't worry, we've got you covered. This social media marketing strategy template is like a trusty GPS for your marketing journey. 

It will guide you in defining your objectives and prioritizing your efforts for maximum success. 

It’s as easy as using this worksheet! 

<a href="https://www.pink-orange.co.uk/subscriber-resources?submissionGuid=fbc61388-744c-4846-a65f-0b312dad13af" class="finsweet-edvertise-cta" target=“_blank”> Dowload the worksheet</a>

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Until next time,

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Your friend in marketing,

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Jayde