From AI to Asia: How to stay ahead in the August enrollment sprint
GenAI is reshaping how students think, Asia is no longer one market, and your budget demands sharper focus. From platform shifts to conversion tips, here’s what’s actually shaping recruitment right now.
It’s time to turn the volatility of the past few years into an opportunity for growth. With market shifts, unprecedented policy changes, and evolving...
Your complete guide to education marketing funnels 🎯
Did you know that not all marketing funnels are created equal? In fact, education marketing is known for its unique customer journey which is determined...
I’ve arrived at your inbox to bring you the latest edition of (Ed)vertise. This edition was in fact inspired by the revitalization session we’ve had here at Pink Orange.
It's Jayde again from Pink Orange, and I am excited to bring you the latest edition of (Ed)vertise! As we kick off this edition, I can't help but feel...
Hello there! I’d like to think we’ve become friends. Maybe not Facebook official, but close enough. This month’s edition of (Ed)vertise is a little… different.
It feels like just yesterday that we launched this series.We started it with one goal: To give education marketers access to reliable, relevant resources.
Influencers – they're the crème de la crème of marketing magic. Move over sliced bread, because these trendsetters are selling like red velvet cupcakes.
Forget Millennials hogging the spotlight as the darlings of marketing research and consumer spending. We've overlooked the true rising stars: Generation Z.
The future of marketing: The case for storytelling
We live in a fast-paced, digital world. One that is run by instant gratification and vanity metrics – even so, the value of a good story can’t be understated.